client_
Carroll County Fair
industry _
County Fairs
location _
Coon Rapids, Iowa
about _
The Carroll County Fair is a long-standing community tradition in Coon Rapids, Iowa, bringing together residents and visitors for a week of exhibits, entertainment, and shared experiences. Rooted in agriculture and local involvement, the fair creates space for competition, celebration, and connection across generations.
With a mix of fair programming, grandstand events, and community activities, the Carroll County Fair continues to serve as a gathering place that reflects the energy, tradition, and pride of the region.
scope of work _
Website Development, Brand Identity, Social Media Management, Digital Marketing, Graphic Design, Reporting
website _
Emerge has partnered with the Carroll County Fair across multiple areas of their marketing, supporting both the creative direction and execution leading up to and throughout the fair each year.
Brand Development, Social Media and Digital Marketing
Our work began with brand development and annual theme creation, helping establish a cohesive look and feel that carries across all touchpoints. This foundation is then extended through ongoing social media management and digital marketing efforts, including the development of graphics, content, and campaigns that build awareness and engagement leading up to the fair.
Website Development
As the partnership evolved, we led the development of a new website designed to better represent the fair and serve as a central hub for information, events, and promotion. The site provides a more user-friendly experience while supporting the fair’s broader marketing efforts.
Print Materials
In addition to digital work, we collaborate on the creation of an annual fair insert distributed through the local newspaper, bringing together schedules, maps, articles, and key information into a comprehensive printed piece for the community.
Together, this work creates a consistent and connected presence across digital and print, helping the Carroll County Fair engage its audience and build momentum year after year.
Brand Identity
Digital Marketing & Newspaper Insert
Social Media
Website
